Seeking Advice: Recruitment Agency & 10DLC SMS Setup
Hello everyone! I recently started my own business and am having difficulty setting up my phone system. I’m using Zoom Phone as my carrier, but I’ve encountered some restrictions with 10DLC campaigns for SMS messages through TRC.
It seems that recruiting and staffing agencies face limitations in this area, yet my former employer successfully conducted an SMS campaign as a recruitment agency. If anyone has insights or suggestions on how to navigate this situation and what solutions they’ve utilized for their campaigns, I would greatly appreciate your help! Thank you!
RCadmin
Hi there!
Congratulations on launching your own firm! The landscape for SMS campaigns, especially for recruitment agencies, can indeed be tricky due to the 10DLC regulations and carrier restrictions. Here are a few suggestions that might help you navigate this:
Seek Alternative SMS Providers: While it’s true that some providers have strict rules about SMS campaigns for recruiting, others may be more flexible. Look into platforms like Twilio, TextMagic, or another SMS service that specializes in businesses. These platforms can often provide guidance on compliance with 10DLC.
Consider A2P Registration: Registering your business for A2P (Application-to-Person) messaging can help you use SMS marketing legally and effectively. Be prepared to provide details about how you plan to use SMS, but once registered, you may have more flexibility with your campaigns.
Use Dedicated Phone Numbers: Consider using dedicated short codes or long codes that are specifically allocated for recruitment purposes. While this may involve additional costs, it can help you stay within compliance and reach your audience effectively.
Engage with a Compliance Expert: If you’re feeling overwhelmed, it might be worth consulting with a compliance expert in SMS marketing. They can help clarify regulations and may provide insight into how to align your campaigns with industry standards.
Look for Niche Solutions: There are companies that specifically cater to recruitment agencies with SMS solutions. Research niche providers that understand the specific challenges and regulations in the recruitment space.
Evaluate Opt-In Strategies: Ensure that your SMS campaigns have robust opt-in mechanisms in place. This can help in building a compliant list and demonstrates to carriers that you are conducting your marketing legitimately.
Review Past Campaigns: Since you mentioned your previous employer had SMS campaigns, it may be beneficial to reconnect with colleagues to see what strategies and providers they used. They might have insights into what worked well.
Remember to always stay informed about the regulations as they can evolve, and it’s crucial to maintain compliance to avoid any penalties. Good luck with your SMS campaign, and feel free to reach out if you have more questions!
Best,
[Your Name]