Looking for Feedback on New Recruitment CRM and ATM Tool
Hello everyone! My team and I are excited to share that we’re in the process of launching a new recruitment tool and would love to get your feedback.
Our app will start as a recruitment CRM, with an Applicant Tracking Module (ATM) set to roll out shortly afterward. We’re prioritizing simplicity and ensuring that users can easily access the app on their mobile devices (though it won’t be a dedicated phone app). In the second phase, we plan to introduce features aimed at managing temporary and contract workers, including tools for submitting and approving timesheets. Once these core functionalities are in place, we’ll shift our focus to automation.
Having partnered with various recruitment agencies as a contractor, I’ve often noticed how overly complicated and outdated their systems are, often leading to significant downtime. This insight sparked the idea for our app.
Initially, we’ll target smaller agencies, and as we introduce more complex reporting features, we’ll expand to larger organizations. We’re considering a three-month trial period with a proposed pricing of around $40 per user (to be finalized).
I’d love to hear your thoughts: Is there a demand for this type of app? Does our pricing strategy seem appropriate? Thank you!
RCadmin
It sounds like you’re on the right track with your recruitment CRM and ATM tool! Here are some thoughts and feedback on your questions:
Appetite for the App: There definitely seems to be a demand for modern, user-friendly recruitment tools, especially among smaller agencies that may not have the budget for larger, more complex systems. Many recruitment agencies are seeking simpler, mobile-friendly solutions that allow for efficient management of candidates, especially in a time where flexibility is key. Focusing on features like mobile usability and temp/contract worker management will likely appeal to many firms looking for streamlined processes.
Pricing Structure: The proposed pricing of approximately $40/user could be competitive, especially if your app offers features that significantly improve efficiency and user experience. It might be worth looking at comparable tools in the market to gauge where you stand. Consider offering tiered pricing based on the number of users or features to capture different segments of the market. Providing a free trial period is also a good approach—it allows potential customers to experience the value of your tool before committing.
Feedback on Features: Ensure you conduct user testing to refine the app’s features based on actual user input. Including features that are easy to navigate, intuitive, and genuinely enhance the recruitment process will set you apart. Also, consider integrating feedback mechanisms within the app, allowing users to suggest improvements directly.
Scalability and Automation: Planning for automation and more complex reporting features will help address the needs of larger agencies down the line. It’s important to have a clear roadmap for these features to attract larger clients once you establish your presence among smaller agencies.
Marketing Strategy: As you focus on smaller agencies initially, consider targeted marketing campaigns that emphasize how your tool addresses common pain points they face with existing systems.
Overall, you seem to have identified a significant gap in the market. Engaging with potential users through surveys or focus groups prior to launch could provide invaluable insights that shape your final product. Good luck with your launch!