Seeking Guidance on Sales and Marketing Recruitment for a Tech Company in the US
Hi everyone,
I’m new to posting on Reddit, although I’ve been a long-time user. I decided to create an account to seek some advice regarding recruitment for sales and marketing professionals for a small tech company.
Should I focus on candidates with experience in tech sales, marketing, or a combination of both? Are there any databases available for purchase that cater to these roles? Additionally, if you know of any specialized agencies or recruiters (preferably ones that are budget-friendly), that would be incredibly helpful!
I’ve tried using Upwork, but the quality of candidates has been quite disappointing; most just submit CVs without any proper vetting. My friend doesn’t want an hourly rate either.
He runs a small tech firm in New Jersey and is looking to build a robust sales and marketing team from the ground up, primarily focusing on hiring marketers for now, with plans to add salespeople in the future. Experience in tech or software industries is a definite plus.
Any tips or recommendations would be greatly appreciated! Excited to make my first post here! 
By the way, if you have suggestions on where else I could share this on Reddit, I’d love to hear them. THANK YOU!
EDIT: I just want to give a huge thank you to everyone for the advice! I’ve learned a lot! Interestingly, I found an agency on LinkedIn that specializes precisely in what we need—sales and marketing professionals for the tech and software industries. We signed a contract with them three days ago, and so far, things are going really well. If anyone is interested in their contact information, feel free to DM me. I hesitate to post their details here to avoid coming across as promotional, but I’d definitely recommend them!
EDIT 2: Hey everyone! I’ve noticed a lot of you trying to reach out, but I’m having trouble opening your messages. I can see the notifications, but I can’t access the content yet. Since there seems to be a lot of curiosity about the agency I mentioned, I’ll go ahead and share their name here: it’s “Polyglot Talent.” If you decide to reach out to them, please mention my name, Sam. Thank you!
RCadmin
Hey Sam!
Welcome to Reddit! It’s great to see that you’ve found a solution with Polyglot Talent—sounds like they’re really aligning with your friend’s needs. When it comes to building a sales and marketing team in the tech industry, having individuals with both backgrounds can be beneficial. They can bridge the gap between technical product knowledge and effective marketing strategies.
For future reference, it might be helpful for your friend to tap into specific tech-focused job boards like AngelList, TechCareers, or even LinkedIn groups dedicated to tech sales and marketing. Networking through events or communities like Meetup, or even industry-specific conferences, can yield candidates who have the right experience as well.
Since you mentioned Upwork didn’t work out, exploring specialized recruiting agencies is a great move. It’s also worth checking out resources like Glassdoor or Indeed, where you can sometimes find insights into local talent and even get to know candidates better through their reviews.
It sounds like you’re off to a great start! If you have any other questions or need further advice as your friend builds the team, feel free to ask. Best of luck with everything, and congrats again on your first post!
Cheers!